What is Equine Massage About?

Equine massage is a gentle, hands-on therapy that addresses muscle tension, improves circulation, and restores flexibility and movement. Gentle stretching is woven into each session to further release tight muscles and encourage a fuller, more comfortable range of motion.

Why Massage Matters

Horses carry tension the same way we do — in their muscles, in their posture, in the way they move. They can develop tight or restricted areas from any number of everyday factors — poor saddle fit, repetitive movement, hard workouts, aging, or even emotional stress. When those areas go unaddressed, the effects are subtle at first, then harder to ignore: strides shorten, movement stiffens, and the horse's whole way of going loses its ease and freedom.

Equine Massage Therapy

Benefits of Equine Massage

Restores healthy blood flow and oxygenation
Replenishes nutrients to the muscles
Relieves pain, tension, and discomfort
Improves muscle suppleness
Flushes metabolic waste and toxins
Relaxes and softens tired or overused muscles
Reawakens weak or inactive muscles
Lifts mood and supports overall well being

Services & Pricing

Massage Session - $85

A full-body massage and gentle stretching tailored to your horse's ability. The focus is on releasing muscle tension, improving circulation, and restoring ease of movement. This option is ideal for owners who prefer sessions more than once a month and want consistent, high‑quality support for their horse’s comfort and mobility.

Maintenance Sessions - $75

These sessions are schedule every 4 - 6 weeks and include a full‑body massage and gentle stretching tailored to your horse’s ability. The focus is on releasing muscle tension, improving circulation, and restoring ease of movement. This option is ideal for horses who benefit from consistent therapeutic support, offering the same high‑quality care at a reduced rate when scheduled each month. Regular massage helps maintain muscle health, prevent tension buildup, and keep your horse moving freely and comfortably. Perfect for horses in ongoing training, performance, or rehabilitation — and for owners committed to proactive, preventive care.

Massage-Only Session - $65

A focused, full‑body massage tailored to your horse’s individual needs (does not include stretching). This session supports healthy muscle function, improves circulation, and helps ease everyday tension.

Leg & Lower Limb Focus Session — $45

A targeted session dedicated to the legs and lower limbs only. This service focuses on releasing tension in the forelimbs and hindlimbs, improving circulation, and supporting healthy joint mobility. Gentle limb movement is included to help encourage comfort, range of motion, and ease through the lower limb structures.

Complete Wellness Session (All‑Inclusive) - $110

A full body massage and gentle stretching session tailored to your horse's individual needs, plus any supportive modalities your horse needs during the visit — including Equine Taping, Laser, or TENS therapy. This session is ideal for horses in training, recovering from soreness or from an injury, or needing more comprehensive support.

Consultation & Assessment- $25

This is a dedicated time to review your horse’s health history, current areas of concern, and overall wellness goals. This session includes a movement and posture evaluation to identify tension patterns and determine the most effective approach for your horse. The findings from your assessment are used to create a personalized care plan tailored to your horse’s needs. If the consultation is completed on the same day as your massage, the fee is applied toward that session.

Performance Support - Standalone or Add-Ons

Equine Taping - $35 per Taping Function.

Equine taping can be incorporated into a session to support muscle recovery, circulation, reduce inflammation, or encourage proper movement patterns between visits. Lori will discuss whether taping is appropriate for your horse and explain its benefits during your appointment.

Laser |Tens Therapy - Starts at $25 (Price varies based on treatment time and areas addressed.)

Non‑invasive, drug‑free modalities used to ease soreness, reduce inflammation, and support healing. Laser therapy boosts circulation and cellular repair, while TENS uses gentle electrical impulses to relax tense muscles. Both integrate beautifully with massage to enhance your horse’s comfort and recovery.

Mileage Fee - $25 per trip

Applied for travel outside the Tucson area, fee may increase depending on location. Group sessions at the same location share one mileage fee.

Talk with Lori About Pricing Options

If finances are a concern or working with a limited budget, Lori welcomes a kind and understanding conversation about discounted pricing. She knows how much love, effort, and care go into supporting a horse, and she never wants cost to stand in the way of a horse's wellbeing or your peace of mind. Any adjusted pricing will remain completely confidential. Lori’s goal is to make regular, supportive bodywork accessible, honoring both your horse’s needs and your own circumstances.

Massage works - and your horse deserves to feel their best!

What to Expect

Lori arrives prepared. She comes ready to work and takes a few moments to observe your horse's posture, movement, and demeanor before placing a hand on them — every session begins with listening.

Your horse leads the pace. Lori follows each horse's cues throughout the session, adjusting pressure, technique, and focus areas based on how the horse responds. There is no rushing, and there is no forcing. If the horse gets agitated, then Lori will cease the session and refer you to your Vetinarian, as there may be something else going on.

Informed, responsive touch. Each technique is applied with purpose. Whether addressing a specific area of concern or working through the full body, Lori's approach is grounded in anatomy, feel, and experience.

You leave with clarity. At the close of each session, Lori shares observations verbally and in a written report about what she found — areas of tension, notable changes, or things to watch — along with any recommendations for follow-up care or scheduling.

Let’s keep them moving comfortably, performing confidently, and enjoying every ride.

Important Information

Payments

Payment is due after each appointment.
Accepted payment methods: cash (exact amount) or Zelle. No checks please.

Services & Pricing Updates

Services and pricing may change at any time. Please confirm details at the time of your session scheduling.

Cancellations

Please cancel or reschedule at least 3 days in advance so another horse can take the appointment.
Repeated cancellations or non‑payment may result in discontinuation of services.

Health & Veterinary Approval

Some horses may require veterinary approval before receiving massage therapy.
Honest communication about your horse’s health and behavior ensures safe, effective care.

At Lori’s Equine Massage, I am committed to delivering a positive, respectful, and professional experience that supports your horse’s comfort, mobility, and overall well‑being. Because this therapy is an essential part of your horse’s wellness, I hope every horse owner understands how important this therapy is in supporting their horse’s ongoing care.

Lori Gianforte

...Because it's About the Muscles!

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About Me

Hello! My name is Lori Gianforte. My journey with horses began over a decade ago, and these incredible animals continue to amaze me. Their beauty, strength, athleticism, and willingness to connect with humans is truly inspiring. Horses have shaped human history in countless ways, and being part of their world is something I deeply cherish.

As a horse owner, I often wondered whether massage therapy existed for horses. At the time, it wasn’t a widely available service — so I decided to pursue certification myself. Once I began studying, the intricacies of equine muscles and biomechanics captured my interest immediately, and that fascination has only grown stronger over the years.

As a Certified Equine Massage Therapist, I’m a passionate advocate for the many benefits this work provides. I’ve seen firsthand how effective massage can be — not only for the horses I work with, but for my own as well. This isn’t about pampering. It’s about helping these magnificent animals move comfortably, release tension, feel better in their bodies, and truly thrive.

Certifications & Continuing Education

Therasage EMC — Equine Massage Certification (2021)
Midwest Natural Healing for Animals — The Amassage Method, CEMST L1 (2023)
Superior Therapy LLC — Equine Rehab Therapist Program (2023)
Equine Functional Taping Certification — In Progress (2026)

Alongside these certifications, I actively participate in ongoing educational classes, hands‑on workshops, and equine dissections to deepen my understanding of anatomy, biomechanics, and advanced therapeutic techniques.